GENERAL IDEA "CANICHE" SIGNED, 1984
Rumor has it that the “A.A” of General Idea’s surviving member A.A. Bronson, stands for Arts Administrator.
Both during General Idea’s years of production, as well as since 1996 the year of the untimely death of Felix Partz and Jorge Zontal, Bronson has been typically responsible for both signing GI pieces - for both multiples and unique pieces.
This is a particularly interesting exhibition poster from the prime period of General Idea's output - what is remarkable is that it is signed by Jorge Zontal.
The poodle is a frequent General Idea icon, and arguably their mascot. It is realized in many different guises and styles - and manages to be both subversive and charming simultaneously.
This 1984 exhibition poster is a perfect example of this contrast and effect.
General Idea seem to be moth mocking and celebrating the “fanciness” that poodle’s represent.
Here the dandy poodle’s fur is stylized in lace-like curls with a matching top hat and flower
Additional images available by request.
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Canada, circa 1983.