General Idea

GENERAL IDEA "MONDO CANE" SCREEN PRINT

General Idea was founded in 1967 in Toronto by AA Bronson (b. 1946), Felix Partz (1945-1994), and Jorge Zontal (1944-1994). Over the course of 25 years, they made a significant contribution to postmodern and conceptual art in Canada and beyond.

The trio was both prolific and multi-disciplinary long before it became de rigueur. They worked across a wide range of media including photography, sculpture, painting, mail art, video, installations, multiples, and performance.   

 With their subversive approach and interest in parody and appropriation, General Idea addressed a broad range of social (and art-world) issues such as the cult of the artist, mass media, queer identity, and consumerism.

 Thematic continuity was a key element for General Idea, who utilized longevity as an avenue to delve deeper into, build upon, and evolve with the complex and nuanced subject matter they took on.

The poodle is one of the defining icons in General Idea’s oeuvre, signifying a multitude of meanings. While General Idea had used the poodle motif since the early 1970s, in this series it becomes graphic, stylized, and vaguely robotic.

In the recent General Idea retrospective at the Musée d’Art Moderne de la Ville de Paris, one of the most striking sections was devoted to “sexuality”. The room was surrounded with canvases from the “Mondo Cane” series. Above is a furtive photo of the remarkable installation in Paris.

In 1994, two of the members, Felix Partz and Jorge Zontal died of AIDS. General Idea's surviving member, AA Bronson, continues to practice as an independent artist and oversees the representation, exhibition, and reedition of General Idea’s work internationally.

Questions about this product? Contact us or call +1.416.704.1720

"Mondo Cane" 

Canada, 1985

Signed, dated, and numbered

From an edition of 25

29.5”H 40”W

Very good condition

Detailed condition report by request. 

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